Integrated Marketing for B2B Technology

The Challenge

How do I reach my target audience to establish brand awareness and communicate our value proposition?
How do I utilize my marketing budget and MDF to uncover truly qualified sales opportunities?
How do I build a sustainable campaign strategy that nurtures pipeline and leads to measurable ROI?

The Solution

TSL has developed an integrated, omni-channel methodology and approach to help achieve your goals:

Educate your audience with interesting, relevant content
Engage potential buyers with compelling offers
Progress qualified sales leads with always-on inside sales support

Hear From our Customers

“The TSL Marketing team has greatly exceeded our expectations. Not only are they responsive and generate quality leads but they are a true thought leader in providing ideas and suggestions for our company to work smarter, not harder! HUGE thank you to the TSL team!“

Nichole Gunderson

Business Development Manager – The Burwood Group

“We love TSL and the program as a whole. The leads are more qualified than other campaigns. The lead nurture component is an incredible value add, especially for a partner like us.”

-Vice President of Sales for a Regional Solutions Provider

Why TSL?

We were founded in 1999 with the mission of helping B2B technology customers grow their business. A history focused on lead generation has evolved into a suite of inside sales and digital marketing services. We are laser focused on helping you attract, convert and close new business. Our roster of experienced marketers provide the expertise you need without the overhead. Your TSL team will check all the boxes necessary for a successful engagement, and includes the following resources and services:

Integrated Marketing Manager

Strategist and Project Management
Coordination of the Project, End-to-End

Web & Content Designer

Design All Digital Assets
Includes: Survey, Emails, Landing Pages, Ads

Technical Copywriter

Develop Copy for All Digital Assets
Includes: Survey, Emails, Landing Pages, Ads

Digital Advertising Strategist

Strategist to Drive Engagement via LinkedIn Ads
Includes: LinkedIn Ads Setup and Management

Business Development Reps

Engage, Nurture, and Progress the Leads
Includes: Phone, Email, and Schedule Meetings

MDF and PoP Management

Assist with MDF Applications and PoP
Includes: Applications and Collecting Assets

Investment

3-Month Campaign = ~$20,000 to $30,000

Full-Service, Integrated, and Omni-Channel Campaigns

Maximize your MDF and marketing budget by leveraging TSL's proven, scalable demand generation campaigns. We have refined our methodology and approach over the last 20+ years to meet the demands of today's buyers journey.

Instead of focusing on just one part of your funnel, you need to look at your prospects' and customers' entire lifecycle — and determine how to keep them happy and engaged.